Course · Coming soon

Run your own Meta ads, without the overwhelm.

A simple, non-techy course for women starting their business.

Sound familiar?

You're not bad at business. Meta ads just never came with a manual.

You boost posts… and the money just disappears. Likes and views come in, but sales don't. It feels like paying for nothing.

Ads Manager feels scary. So many buttons, so many settings — one wrong click and you're worried you've broken something.

You can't afford an agency yet. You're doing everything yourself, and hiring help is a "someday" thing — not a today thing.

What you'll learn

Six bite-size skills. No jargon, no fluff — just what actually matters.

1 Set up Ads Manager Get your account ready the right way, step by step.

2 Choose the right goal Pick the campaign objective that matches what you actually want.

3 Set a budget you control Decide what to spend — and never get surprised by a bill.

4 Create ads that get clicks Simple formulas for images and words that make people stop scrolling.

5 Read your numbers Understand the few metrics that matter — and ignore the rest.

6 Know when to keep or kill an ad Make confident decisions instead of guessing and hoping.

Hi, I'm Chaela.

A Meta ads media buyer and mom of two. I make Meta ads make sense.

Fun story: the first time I opened Ads Manager, I closed it again right away and said, “Nope, this is not for me.” A few years later I started running my own business — and it turned out to be so much easier than it looks.

Meta ads is one of the best-paying skills out there, and every business owner needs it. So let me show you how to run ads without the techy stuff, and how to read your numbers like the pros.

Is this course for you?

It's for you if…

✓A business owner who wants to run your own ads
✓A freelancer who wants to add ads as a service
✓A content creator who wants to offer this to your audience
✓You're not "techy" — and that's okay

It's not for you if…

✕You're looking for a get-rich-quick trick
✕You want someone else to run your ads for you
✕You're already spending big budgets comfortably
✕You don't have a business or product yet

Questions, answered

Do I need any experience with ads?

None at all. The course starts from zero — setting up Ads Manager — and builds up slowly, in plain language.

When does the course open?

Soon! Join the waitlist and you'll be the very first to know when doors open — waitlist members hear about it before anyone else.

How much will it cost?

Pricing will be announced to the waitlist first, with an early-bird offer for everyone on the list.

What do I need to get started?

A Facebook or Instagram account for your business, and a small test budget you're comfortable with. That's it.

Is this only for women?

The course is designed with women starting their business in mind — the examples, the pace, the tone. But anyone who wants a simple, non-techy way to learn Meta ads is welcome.

Be first in line.

Join the waitlist and I'll email you the moment the course opens — plus an early-bird treat.

You're on the list!

Thank you — I'll email you as soon as the course opens. Keep an eye on your inbox.